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Social Responsibility
Social Responsibility

Straight From The Heart

Supporting sustainable development, driving social impact initiatives.

Social Responsibility

Supporting sustainable development, DCM Shriram is driving social impact initiatives for the benefit of its communities.
The philanthropic legacy stems from Sir Shri Ram (1884-1963), founder of DCM group. The Samaritan industrialist worked for the good of the society straight from the heart and DCM Shriram too, following his footsteps remains committed to inclusive growth.

The CSR interventions, under the DCM Shriram umbrella, are implemented seamlessly, taking an integrated approach for holistic development. As part of DCM Shriram’s strategy and vision going forward, we aspire to have a deeper impact on people we engage with by making the communities more resilient and self-confident. Our focus is on two aspects: addressing community needs through all-round development for a measurable improvement in quality of life and promoting economic empowerment of farmers in India with emphasis on water conservation.

We believe that the nature of DCM Shriram’s vision provides social mobility to communities we support, and brings about a permanent improvement in their wellbeing.

The core of the work being on creating impact on the lives of people, the focus areas are livelihood, healthcare, sanitation, environment and education. The primary focus of the interventions is on communities around its manufacturing units in the geographies of Hardoi & Lakhimpur districts of UP, Kota district in Rajasthan and Bharuch district in Gujarat.

For further information please log on to www.dcmshriramfoundation.org

Khushali An Integrated Development Program

Khushali

An Integrated Development Program

Integrated Development Model: Promoting Holistic Growth under “Khushali Program” Umbrella

Khushali Sehat - A Preventive Healthcare Initiative

Khushali Sehat - A Preventive Healthcare Initiative

DCM Shriram has a holistic approach to healthcare. The ‘Mother & Child program’ has an overall objective to reduce the MMR and IMR in the adopted villages of UP, Gujarat and Rajasthan.

The Company has a cadre of Sehat Saathi’s - Village Level Workers (VLWs) who are deployed in the adopted villages. These VLWs work in collaboration with ASHAs and ANMs and mobilize pregnant women, lactating mothers and adolescents.

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Khushali Swachhata - A Sanitation Initiative

Khushali Swachhata - A Sanitation Initiative

The school & community led total sanitation program are given a boost through awareness activities in the Govt. schools and communities of Kota, Bharuch, Hardoi & Lakhimpur Kheri. Awareness activities include sensitizing the entire community on behaviour change, cleanliness of the surroundings along with good personal hygiene.

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Khushali Shiksha - An Education Initiative

Khushali Shiksha - An Education Initiative

Through Khushali Shiksha, DCM Shriram is changing the lives of many children by opening doors of opportunity for them. To promote collaborative learning, inculcate critical thinking and problem solving, the organization has given digital devices such as tablets for children studying in class I-VI.

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Khushali Rozgaar - A Skilling & Livelihood Initiative

Khushali Rozgaar - A Skilling & Livelihood Initiative

Skill building is the backbone of good livelihood leading to an empowered life in all ways. Under the Khushali Rozgaar umbrella, the organization works with communities of Hardoi, Lakhimpur Kheri, Kota and Bharuch districts.

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Khushali Paryavaran - An Environment Sustainability Initiative

Khushali Paryavaran - An Environment Sustainability Initiative

DCM Shriram is actively working on Water Conservation under Environment Sustainability. The program is directly linked with SDG 6 – Clean Water and Sanitation. In keeping with its belief that "Every Drop Counts", in 2017, this project was triggered by a desire to address the water scarcity and weak socio-economic conditions of the adopted villages.

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Jeetega Kisaan Agri Skilling & Livelihood Program

Jeetega Kisaan

Agri Skilling & Livelihood Program

DCM Shriram’s core program “Jeetega Kisaan” focuses on increasing farmer income through training on improved farming practices and providing better market linkages

Water In Agriculture

Water In Agriculture

Conserve water. Sustainable agriculture practices.